2B3D’s Sui Metaverse to Redefine Gaming and Commerce

2B3D teams up with Sui to build a hyper-real metaverse blending AI, gaming, NFL stars, and real-world commerce.
2B3D CEO Rob Bell has unveiled a bold new vision for the future of digital experiences — a hyper-realistic metaverse powered by the Sui Blockchain that merges AI, immersive gaming, and real-world commerce. Rather than offering a traditional game or virtual space, 2B3D is building a fully integrated digital world where users can relive different eras, trade, socialize, and even share digital business cards that link to real-life businesses.
“It's not just about watching or playing,” Bell explained. “We’re duplicating real life — and we can rewind to the '70s or '90s if we want. All the commerce and interaction you find in the real world will exist here.”
After evaluating several platforms, Bell confirmed that 2B3D will run on the Sui Blockchain, praising its high performance and compatibility with emerging Web3 gaming hardware. The platform is designed to blur the lines between digital and physical, making mixed-reality engagement feel natural and seamless. Host Nelson described it as more than a metaverse — it's a continuous experience where identity, AI, economy, and entertainment coexist.
As part of this ambitious ecosystem, 2B3D is launching Astro Bowl, a fantasy football game featuring full storylines, team lore, and management by real NFL veterans. “It’s like a creative, next-gen Techmo Bowl,” Bell said. “We brought in Anthony Smith as the first NFL player, and now each of the 32 teams is being led by an actual pro.” Players will compete, trade, and build their own legacy — not just for fun, but for rewards.
“This isn’t just a place to buy things,” Bell added. “It’s a place to live, connect, and earn.” With the Sui blockchain at its core, 2B3D’s metaverse could be the blueprint for a new kind of reality, where the virtual and physical finally move in sync.
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